Visual merchandising is one of the key tools of business promotion and it is used to attract customers…
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We will use the words of Steve Jobs, whose genius and brilliant ideas, as implemented in the Apple…
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Pharmacist Konstantinos Kakonikos writes for Pharmacy2020 I recently saw the following question at one of my accounts at…
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Evaluation is a necessary procedure for any modern pharmacy. In fact, it is the cornerstone that defines its…
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A crisis is always unpredictable, it causes disruption of the smooth and seamless operation of a pharmacy and…
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Pharmacies had so far been identified in the consumer’s mind with a certain image: a store that supplies…
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Why should patients and consumers prefer your pharmacy over your competitor at the corner? Some of the key…
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Pharmacies are part of the digital age and its technological marvels that make life easier for millions of…
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Have you ever wondered whether offering discounts is a good marketing policy for your pharmacy? The answer is…
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Medicines continue to be a vital revenue, but they can not ensure your pharmacy’s growth and sustainability. Maximizing…
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